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MAY/JUNE 2006:

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Departments — May/June 2006

Web Portal

User-friendly software makes updating Web sites easier

By Elaine S. Silver

Web Portal allows users to call up a Web page, edit the text and have the changes in place on the Web site immediately without hiring the services of a Web master. Photos can also be uploaded easily.

Many companies are months or even years behind in updating their Web pages. In fact, only about 20% of all contractors update their Web site more than once a year, says Brad Mathews, vice president of sales at Dexter+ Chaney in Seattle, a provider of Forefront Construction Management Software. It's a dismal use of an effective marketing and internal communications tool.

"But it's also understandable," Mathews adds. "If a company has new photos, press releases, etc., it usually has to go to the agency that created its Website and ask for an update. Then an invoice will follow."

To speed up the process, Forefront has created Web Portal, which, on its most basic level, works like a word processor for Websites. To update a site, the user simply calls up the Web page, edits the text, accepts the change and, instantaneously, the edits become part of the page. Photos can be uploaded easily.

And if the company wants to put its employee directory onto the Website, Web Portal contains extensive security tools. The user can secure sections of the Web site so that only visitors with a password can access it.

In addition, sections can be created that reflect the information needs of specific groups. For example, project managers can be directed to a special Web page where they will find articles on new safety procedures. The user can also create a discussion forum where project managers comment on the article and a moderator guides the discussion.

Perhaps the most significant use of Web Portal is as a gateway to the Forefront system. Time card information can be entered from the Web Portal, either by the supervisor or by the employee, with secure supervisory review. Change orders can also be managed through the Web Portal.

Kari Karst, president and owner of Buskerud Construction Inc., a heavy/highway contractor in Dell Rapids, S.D., says her company is thinking about adding Web Portal to its suite of Forefront modules.

"We never thought the Website was an effective tool for marketing until recently," Karst says. "But in South Dakota, we are going to electronic bidding, and the Web site will make a huge difference in our relationships with the people who want to find out about us."

Mathews says staff training is included with the initial purchase of the module, and a task feature allows each company to easily create task wizards. The cost structure is based on the number of overall modules a client buys and how many users the client has.

Dexter + Chaney
Forefront Construction Management Software
9700 Lake City Way NE
Seattle, Wash. 98115-2347
800-875-1400
www.dexterchaney.com

 

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